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New Balance - Men's Collection

  • Original price €240,00 - Original price €240,00
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    New Balance U998 Sneakers Grey Men Collection Made In USA

    New Balance

    • 998 Made in USA sneakers in grey mesh suede • Six-hole lacing with flat white laces • Rounded tip • Side monogram and logo on the tongue • F...

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    Original price €240,00 - Original price €240,00
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  • Original price €140,00 - Original price €140,00
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    New Balance 550ESD Men's Sneakers Vertically Split Sole White

    New Balance

    • White leather sneakers • Blue details and collar • Fabric interior • Removable insole • Timeless classic look • Red side monogram • ORTHOL...

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    Original price €140,00 - Original price €140,00
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  • Original price €159,00 - Original price €159,00
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    €159,00
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    New Balance Sneakers 2002RFL Grey Midsole ACTEVA LITE Men

    New Balance

    • Gray suede and fabric sneakers • Black details • Lateral “N” monogram • Fabric interior and removable insole • N-ergy shock absorbing sole ...

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    Original price €159,00 - Original price €159,00
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    €159,00
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  • New Balance M2002RST Uomo Color Grigio
    New Balance 2002RST Uomo Grigia
    Original price €170,00 - Original price €170,00
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    New Balance Men's Sneakers 2002R Gray With Pigskin Upper

    New Balance

    • 2002RDK sneakers in gray suede and fabric • Blue leather details • Monogram “N” on the side • Fabric interior and removable insole • N-ergy ...

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    Original price €170,00 - Original price €170,00
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  • Original price €26,00 - Original price €26,00
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    €26,00
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    New Balance Gorro Winter Soft Knit Unisex Blue Cap

    New Balance

    • Papala in chunky blue ribbed knit • Traditional cap offering comfort and style • Low profile silhouette • Thick stretch knit construction, acr...

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    Original price €26,00 - Original price €26,00
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  • Original price €149,00 - Original price €149,00
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    New Balance Sneakers 550ESF White Blue Men Retro Inspiration

    New Balance

    • White leather sneakers • Black collar • Fabric interior • Removable insole • Timeless classic look • Blue side monogram • ORTHOLITE Techno...

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    Original price €149,00 - Original price €149,00
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  • Original price €26,00 - Original price €26,00
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    New Balance Unisex Cold Weather Cap Cream

    New Balance

    • Papala in cream chunky rib knit • Traditional cap offering comfort and style • Low profile silhouette • Thick stretch knit construction, acry...

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    Original price €26,00 - Original price €26,00
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    €26,00
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    Current price €26,00
  • New Balance Uomo 990 V6 Sneakers Grigio Con Tomaia Aerodinamica
    New Balance Uomo 990 V6 Sneakers Grigio Con Tomaia Aerodinamica
    Original price €250,00 - Original price €250,00
    Original price €250,00
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    New Balance Men's 990 V6 Gray Sneakers With Aerodynamic Upper

    New Balance

    • Gray suede and mesh sneakers • Gray “N” monogram • Fabric interior and removable insole • Outer sole in white and gray blown rubber • Midsol...

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    Original price €250,00 - Original price €250,00
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  • New Balance 990BS3 Nero Sneakers Uomo In Versione Collection
    New Balance 990BS3 Nero Sneakers Uomo In Versione Collection
    Original price €230,00 - Original price €230,00
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    Current price €230,00

    New Balance 990BS3 Black Men's Sneakers In Collection Version

    New Balance

    • 990 BS3 sneakers in black suede and fabric • Collection version • Gray side logo • Removable insole • ENCAP technology in the heel for durab...

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    Original price €230,00 - Original price €230,00
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  • Original price €190,00 - Original price €190,00
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    New Balance Men's Sneakers U9060GRY Gray With Wavy Lines

    New Balance

    • Bi-material ice sneakers • Mesh upper with dark gray suede overlays • Extended rocker bars throughout the upper • Removable insole • Side lo...

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    Original price €190,00 - Original price €190,00
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    Current price €190,00
  • Original price €165,00 - Original price €165,00
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    New Balance M2002RPO Sneakers Black Impeccable Style and Comfort

    New Balance

    • 2002RDK sneakers in black suede and fabric • Grey leather details • Lateral “N” monogram • Fabric interior and removable insole • N-ergy sho...

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    Original price €165,00 - Original price €165,00
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  • Sneakers New Balance Uomo 990v5 tecnologia ENCAP
    Sneakers New Balance Uomo 990v5 tecnologia ENCAP
    Original price €240,00 - Original price €240,00
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    New Balance Men's Sneakers 990v5 ENCAP Technology

    New Balance

    New Balance men's 990 v5 sneakers in suede, canvas and leather in various shades of grey. Seven-hole lacing with flat white laces. Rounded toe and...

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    Original price €240,00 - Original price €240,00
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  • Original price €26,00 - Original price €26,00
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    New Balance Black Winter Watchman Unisex Cuffed Hat

    New Balance

    • Papala in black chunky rib knit • Traditional cap offering comfort and style • Low profile silhouette • Thick stretch knit construction, acry...

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    Original price €26,00 - Original price €26,00
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  • Original price €29,00 - Original price €29,00
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    New Balance Block Beanie Hat Grey With Fleece Lined Band

    New Balance

    • Papala in chunky ribbed stone knit • Elegance and warmth to your winter clothing • Soft, low profile hat with front logo • Made of acrylic an...

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    Original price €29,00 - Original price €29,00
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  • Original price €130,00 - Original price €130,00
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    New Balance 530SG Men's Sneakers White Freshness And Comfort

    New Balance

    • White breathable mesh sneakers • Silver details • Monogram “N” on the side in relief • Fabric interior and removable insole • ABZORB cushion...

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    Original price €130,00 - Original price €130,00
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  • Original price €29,00 - Original price €29,00
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    New Balance Beige Ribbed Cap With Front Logo Unisex

    New Balance

    • Papala in chunky desert rib knit • Elegance and warmth to your winter clothing • Soft, low profile hat with front logo • Made of acrylic and ...

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    Original price €29,00 - Original price €29,00
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    New Balance Green Watchman Block Unisex Soft And Warm Hat

    New Balance

    • Papala in thick green ribbed knit • Elegance and warmth to your winter clothing • Soft, low profile hat with front logo • Made of acrylic and...

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    Original price €29,00 - Original price €29,00
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  • Original price €170,00 - Original price €170,00
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    New Balance 1906RRB Men's Sneakers Blue Improved Revisitation

    New Balance

    • White mesh sneakers • Light blue and silver laminated leather patch • Contrasting plastic cage on the heel • Side logo with a slanted finish ...

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    Original price €170,00 - Original price €170,00
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  • Original price €165,00 - Original price €165,00
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    New Balance Men's Sneakers M2002REJ Brown Low Profile Design

    New Balance

    • Durable suede and brown fabric sneakers • Contrasting details and mesh • Low-cut padded ankle • Fabric interior and removable insole • Stabi...

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    Original price €165,00 - Original price €165,00
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    New Balance M2002REL Men's Sneakers Gray Blue Futuristic Appearance

    New Balance

    • Durable suede and gray fabric sneakers • Blue details • Low-cut padded ankle • Fabric interior and removable insole • Stability Web technolo...

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    Original price €165,00 - Original price €165,00
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  • Original price €190,00 - Original price €190,00
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    New Balance Men's Sneakers 9060HSD Black With Translucent Device

    New Balance

    • Black bi-material sneakers • Mesh upper with suede overlays • Extended rocker bars throughout the upper • Removable insole • Side logo • Sc...

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    Original price €190,00 - Original price €190,00
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    Current price €190,00
  • Sale Sale
    Original price €180,00
    Original price €180,00 - Original price €180,00
    Original price €180,00
    Current price €90,00
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    New Balance Men's 1906DH Silver Protection Pack N-ergy sole

    New Balance

    • Sneakers in leather and silver fabric • Leather overlays • Plastic cage on the heel • Side logo with a slanted finish • Removable insole • ...

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    Original price €180,00
    Original price €180,00 - Original price €180,00
    Original price €180,00
    Current price €90,00
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    Sale Sale
  • Original price €170,00 - Original price €170,00
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    New Balance 2002RDQ White Men's Protection Pack Ripstop Sneakers

    New Balance

    • Sand layered leather sneakers • Ripstop nylon with an unstructured look • Upper with elegant curves and cutouts • Closure with locking laces,...

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    Original price €170,00 - Original price €170,00
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    Current price €170,00
  • Sale Sale
    Original price €160,00
    Original price €160,00 - Original price €160,00
    Original price €160,00
    Current price €80,00
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    New Balance 1906RV Sneakers Gray Elegant Men's Running Shoe

    New Balance

    • Gray suede and fabric sneakers • Plastic cage on the heel • Side logo with a slanted finish • Removable insole • N-ERGY technology • ABZORB...

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    Original price €160,00
    Original price €160,00 - Original price €160,00
    Original price €160,00
    Current price €80,00
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    Sale Sale
  • Original price €130,00 - Original price €130,00
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    New Balance MR530 Gray Men's Sneakers A Throwback to the Past

    New Balance

    • Gray suede sneakers • Fabric and leather • Removable insole • Fabric interior • Midsole with ABZORB cushioning • Molded sole • Design insp...

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    Original price €130,00 - Original price €130,00
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  • New Balance 990 v4 Sneakers Uomo Grigio Quarta Iterazione
    New Balance 990 v4 Sneakers Uomo Grigio Quarta Iterazione
    Original price €240,00 - Original price €240,00
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    New Balance 990 v4 Men's Sneakers Gray Fourth Iteration

    New Balance

    • Triple gray suede sneakers • Breathable mesh • Side monogram and 'MADE in USA' writing on the heel • Fabric interior and removable insole • ...

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    Original price €240,00 - Original price €240,00
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    Current price €240,00
  • Sneakers New Balance 990v5 Made In USA Nero Uomo Tecnologia ENCAP
    Sneakers New Balance 990v5 Made In USA Nero Uomo Tecnologia ENCAP
    Original price €240,00 - Original price €240,00
    Original price €240,00
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    New Balance 990v5 Sneakers Made In USA Black Men ENCAP Technology

    New Balance

    • Sneakers in black suede and fabric • Rounded toe and visible stitching • Side monogram • Dual-density foam at the ankles provides support • ...

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    Original price €240,00 - Original price €240,00
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    Current price €240,00
  • Sneakers New Balance Uomo MR530 Bianco Ispirate Ai Velocisti
    Sneakers New Balance Uomo MR530 Bianco Ispirate Ai Velocisti
    Original price €130,00 - Original price €130,00
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    New Balance Men's MR530 White Sneakers Inspired by Sprinters

    New Balance

    • White suede sneakers • Woven fabric • Removable insole • Fabric interior • Midsole with ABZORB cushioning • Molded sole • Design inspired ...

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    Original price €130,00 - Original price €130,00
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  • New Balance 480 Sneakers Autentico Stile Da Basket Uomo Bianco
    New Balance 480 Sneakers Autentico Stile Da Basket Uomo Bianco
    Sale Sale
    Original price €100,00
    Original price €100,00 - Original price €100,00
    Original price €100,00
    Current price €59,00
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    Current price €59,00

    New Balance 480 Men's Authentic Basketball Style Sneakers White

    New Balance

    • 480 sneakers in white full-grain leather • Red and blue details • Fabric interior • Removable insole • ACTEVA LITE cushioning • Ortholite i...

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    Original price €100,00
    Original price €100,00 - Original price €100,00
    Original price €100,00
    Current price €59,00
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    Sale Sale
  • New Balance 2002R Sneakers Uomo Bianco Mesh E Colletto Verde
    New Balance 2002R Sneakers Uomo Bianco Mesh E Colletto Verde
    Sale Sale
    Original price €190,00
    Original price €190,00 - Original price €190,00
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    Current price €95,00
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    New Balance 2002R Men's Sneakers White Mesh And Green Collar

    New Balance

    • 2002R sneakers in white durable leather • Fishnet mesh • Green collar • Removable pocket for storing small items • Removable insole • ACTEV...

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    Original price €190,00
    Original price €190,00 - Original price €190,00
    Original price €190,00
    Current price €95,00
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    Current price €95,00
    Sale Sale
  • New Balance Uomo Sneakers 1906D Bianco Dai Tagli Frastagliati
    New Balance Uomo Sneakers 1906D Bianco Dai Tagli Frastagliati
    Original price €180,00 - Original price €180,00
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    New Balance Men's 1906D White Sneakers With Jagged Cuts

    New Balance

    • 1906D sneakers in white suede and fabric • Particular rough jagged cuts • Under the panels there is a black mesh • Plastic heel cage • Side ...

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    Original price €180,00 - Original price €180,00
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    €180,00
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    Current price €180,00
  • New Balance Sneakers Uomo Bianco 2002R Ispirate Agli Anni 2000
    New Balance Sneakers Uomo Bianco 2002R Ispirate Agli Anni 2000
    Sale Sale
    Original price €170,00
    Original price €170,00 - Original price €170,00
    Original price €170,00
    Current price €85,00
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    New Balance Men's White Sneakers 2002R Inspired by the 2000s

    New Balance

    • 2002R sneakers in white suede and mesh • Leather detail on the back • ACTEVA LITE midsole cushioning • ABZORB SBS cushioned heel • Side logo...

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    Original price €170,00
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    Current price €85,00
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    Sale Sale
  • New Balance 574 Uomo Grigio Con Resistente Bordo Poliuretano
    New Balance 574 Uomo Grigio Con Resistente Bordo Poliuretano
    Sale Sale
    Original price €120,00
    Original price €120,00 - Original price €120,00
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    Current price €60,00
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    New Balance 574 Men's Gray With Durable Polyurethane Edge

    New Balance

    • 574 sneakers in gray suede • Inserts in technical fabric • Hybrid road/trail design • Removable insole • Oversized white logo • Fabric inte...

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    Original price €120,00
    Original price €120,00 - Original price €120,00
    Original price €120,00
    Current price €60,00
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    Sale Sale
  • Original price €190,00 - Original price €190,00
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    €190,00
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    Current price €190,00

    New Balance 9060BLK Men's Sneakers Black Overlay Game

    New Balance

    • Black bi-material sneakers • Mesh upper with grey suede overlays • Expanded slider bars extend across the entire upper • Removable insole • ...

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    Original price €190,00 - Original price €190,00
    Original price
    €190,00
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    Current price €190,00

Let's explore the fascinating world of New Balance men's athletic footwear.

This renowned American brand has won the affection of sneaker lovers for its long history of success and its constant innovation in the field of sports footwear.

The Success Story of New Balance

The New Balance adventure began in 1906 in Boston, Massachusetts, thanks to William J. Riley.

From its initial focus on producing orthopedic insoles to relieve foot pain, New Balance has evolved into a household name in the sneaker world, offering superior quality footwear that blends style and function.

What does New Balance have to do with a chicken?

What does it have to do with it? New Balance with a chicken? Well, more than you think.

It was 1906 when the English shoemaker William J. Riley, owner of a company producing arch supports for shoes, had an epiphany while observing some chickens walking around.

He notes that their perfect balance is due to their paws and for this reason he designs insoles with three support points, significantly improving comfort and stability. For this reason he decides to call the company “New Balance”, or “new balance”.

We have to wait a good 30 years to see the birth of the first designer shoe New Balance and the true success of the brand.

In 1961, the “trackster” was launched on the market, the first running shoes in history with a wavy sole, which is now even on display in the San Francisco Museum of Art.

New Balance's Innovation Footprint

The secret to the allure of New Balance sneakers lies in their constant commitment to innovation.

The brand has distinguished itself by developing cutting-edge models, using top-notch materials and innovative technologies.

Attention to detail and precision manufacturing ensure that every pair of New Balance delivers superior comfort, durability and performance.

Curiosity: The Charismatic "N" Logo

A curious aspect of New Balance sneakers is their iconic “N” logo, first introduced in 1976.

Unlike other brands that opt ​​for more abstract logos, New Balance chose a simple letter, which has become a symbol of the brand's quality and innovation.

The Legendary New Balance 990

Among the most famous models, the New Balance 990 stands out as an emblem of the brand, thanks to its refined design and unparalleled comfort.

With a classic silhouette and superior cushioning, the New Balance 990 represents the ideal meeting of elegance and practicality.

Social Commitment and Sustainability: The Heart of New Balance

Since 1906, New Balance has been committed to promoting positive change in communities around the world through sport and craftsmanship.

The brand is dedicated to uplifting underserved communities by providing access and opportunity in health and education, and believes that everyone is welcome and has the right to play, seeking to amplify all voices to shape the future of the sports industry.

New Balance recognizes its responsibility to protect and restore our ecosystem by demonstrating a commitment to responsible manufacturing and ethical leadership.